Why One Person Switched to Google Chrome

Stephen Shankland writes:

Sorry if it sounds like I’m drinking the Google Kool-Aid here, but I switched from Mozilla Firefox to Google Chrome as my default browser for the very reason Google’s executives said we should: speed. (Get Google Chrome from Download.com.)

Years ago, Firefox won me over chiefly with plug-ins, tabbed browsing, and some security advantages. But using Chrome removed a bit of friction from the Web I hadn’t realized was there. It felt like discovering I’d been driving with the parking brake on just a bit.

continue reading

Google to preinstall Chrome?

Murad Ahmed writes:

Google is considering pre-installing its Chrome browser on personal computers in the search giant’s latest challenge to the dominance of Microsoft’s Internet Explorer.

The move would significantly ramp up the browser war that Google launched against Microsoft when it launched Chrome in September, in the battle to dominate how users access and interact with the web.

Latest industry figures show that Internet Explorer currently enjoys a 71.3 per cent market share worldwide, with Mozilla Firefox at nearly 20 per cent. Chrome is used by less than 1 per cent of all web users, but is still under public testing before a final version is ready to launch.


continue reading

Chrome Market Share Fading as Novelty Wears Off

Gregg Keizer at Computerworld writes:

Chrome’s share of the browser market is fading as users who abandoned Internet Explorer and Firefox start to return, an Internet measurement company said today.

At the end of its third week of availability, Google Inc.’s Chrome accounted for 0.77% of the browsers that visited the 40,000 sites tracked by Net Applications, down from a 0.85% share the week before.

“The trend line on Chrome still has a slight downward angle, and these weekly numbers reflect that,” said Vince Vizzaccaro, Net Applications’ executive vice president of marketing. Although Chrome popped above 1% within hours of its release, the new browser now reaches that mark only in the middle of the night, U.S. time, Vizzaccaro added.

continue reading at computer world

Chrome Attracts Nearly Two Million U.S. Visitors During First Week

New York, NY – Sept. 17, 2008- Nielsen Online, a service of the Nielsen Company, today reported that between Sept. 1 and Sept. 7, 2008, more than 1.9 million unique visitors in the U.S., 73 percent of them male, visited the “Thank You” page associated with Google Chrome, Google’s new Web browser. Nearly 1.4 percent of all U.S. users who went online during the week from home or work visited the page, which typically indicates a download. In addition, consumers immediately – and in great numbers – took to the blogosphere to discuss the new offering,

Men dominated traffic to the Chrome “Thank You” page, with males 35-49 accounting for 39 percent of overall traffic. Female visitors were more likely to be in the 18-34 age group.
(See “Table 1: Audience Highlights for Google Chrome “Thank You” Page URL, Sept. 1 – Sept. 7 (U.S. Home and Work)” in Full PDF Download version of release).

Online Buzz
Buzz about Chrome spiked on Sept. 2nd, the first day of availability, and peaked the following day, with 0.92 percent of online consumer discussion, outpacing buzz about competitor browsers: Firefox (0.4 percent), Internet Explorer (0.2 percent), Safari (0.09 percent) and Opera (0.07 percent).

“The interest in all things ‘Google’ was apparent in the online discussion surrounding the somewhat unexpected Chrome launch,” said Jon Stewart, research director, technology and search, Nielsen Online. “The browser was mentioned in nearly one percent of all online discussions the day after its launch – a respectable slightly-more-than-half of what the highly anticipated iPhone 3G generated when it launched earlier this summer.” (See “Chart 1: Browser Discussion Shown as a Percent of all Message Posts on Blogs, Boards, Forums and Usenet Newsgroups, Aug. 15 – Sept. 12” in Full PDF Download version of release).

Nielsen